Gad Saad, PhD, is a professor of marketing and Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption at the John Molson School of Business at Concordia University in Montreal, Quebec, and lead author of a study on menstrual cycles and shopping patterns in Journal of Consumer Psychology.
A colleague came into my office the other day to show me a fab jacket she had just bought. That…
It’s a simple do-it-yourself health test, no equipment needed: Stretch your hands out in front of you and look at…
